Articles #Radio Innovation

A funny but serious look at radio’s obsession with massive commercial stopsets — what the research really says, what long breaks may be doing to listeners and advertisers, and why smarter digital, event and sponsorship revenue could be a better answer than simply adding another unit.

AI research in radio deserves a closer look. When studies frame the issue as “AI versus human,” they may be measuring fear of the label — not the quality of the listener experience. The future is not human or AI. It is human connection powered by better intelligence.